An Eye Tracking Study: The Effects of Individual Differences on Navigation Patterns and Recall Performance on Hypertext Environments

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Karakus, T., Sancar, H. & Cagiltay, K. (2008). An Eye Tracking Study: The Effects of Individual Differences on Navigation Patterns and Recall Performance on Hypertext Environments. In J. Luca & E. Weippl (Eds.), Proceedings of World Conference on Educational Multimedia, Hypermedia and Telecommunications 2008 (pp. 1272-1278). Chesapeake, VA: AACE.
Retrieved from http://www.editlib.org/p/28549.

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Conference Information

World Conference on Educational Multimedia, Hypermedia and Telecommunications (EDMEDIA) 2008
Vienna, Austria
June 30, 2008
ISBN 1-880094-65-7
  Joseph Luca & Edgar R. Weippl
AACE

More Information on EDMEDIA
Table of Contents

Authors

Turkan Karakus, Hatice Sancar, Kursat Cagiltay, Middle East Technical University, Turkey

Abstract

This study examined the influence of cognitive styles on navigation patterns in hypertext environment. 20 undergraduate students from the Foreign Language Department were pre-tested on their cognitive styles, computer use and ability and prior knowledge about content presented in hypertext environment. All participants completed the Group-Embedded Figures Test (GEFT), Internet Influence and prior knowledge tests. Then they were asked to complete 6 tasks and navigate on a hypertext material on the planet Neptune. While they were reading the material, their eye movements were recorded by on eye-tracker device. The results were analyzed by measuring the fixation duration and eye-gaze points of the participants with regard to visited, revisited page numbers and navigation complexity. At the end of the study a recall performance test was applied. Results showed that cognitive style has no effect on recall performance, and navigational pattern while eye-fixation number on relevant information has significant effect on retention.

Keywords

• Cognition
• Navigation

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