Journal of Business Communication
2001 Volume 38, Number 3
Table of Contents
Number of articles: 1
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Assessing the Need for Printed and Online Documentation: A Study of Customer Preference and Use
Karl L. Smart, Matthew E. Whiting & Kristen Bell DeTienne
Explores the design option of channel choice or medium selection (delivering information in print or electronic form) and reports the results of two studies that examine customers' preferences and ... More
pp. 285-314